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Forbes Fab 40: The Most Valuable Brands In Sports

5. Under Armour

Brand Value: $3.5 billion

Sales are expected to be $1.8 billion in 2012, 21% higher than the prior year, underpinned by new products, such as the $130 lightweight Highlight football cleats, $100 Spine lightweight running shoes and a $58 Armour Bra sports undergarment. (Bill O'Leary/The Washington Post via Getty Images)

More From Forbes:
The Most Valuable Teams
The Most Valuable Sporting Events
The Most Valuable Athletes In Sports



The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.

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