Forbes.com: College Football's Most Valuable Teams
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College Football... Our list of College Football’s Most Valuable Teams ranks each team's value on a weighted scoring system. The four components, in order of weight, consist of each team's 1. value to its university (football profit used for academic purposes, including football scholarships), 2. value to its athletic department (net profit generated by the football team that is kept by the athletic department), 3. value to its conference (distribution of bowl game payout) and 4. value to the surrounding community (estimated spending by visitors on days of home games). The scoring system also standardizes revenues and expenses in order to account for differences in each school's method of reporting financial information to the Department of Education. (Getty Images)
Sources: The Universities; Local Chambers of Commerce and Visitors & Convention Bureaus; NCAA; U.S. Department of Education.
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10. University o... Current Value: $87 million
Two-Year Change in Value: 5 percent
Football Profit: $36 million
Conference: Big 12
Head Coach: Bob Stoops
Oklahoma played Connecticut in last year's Fiesta Bowl, securing the Big 12 a payout of $18 million. (Getty Images)
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9. Auburn Univer... Current Value: $88 million
Two-Year Change in Value: 27 percent
Football Profit: $37 million
Conference: SEC
Head Coach: Gene Chizik
Auburn played Oregon in last year's BCS National Championship Game, which netted the SEC an $18 million payout and helped the Tigers move up five spots on our list. (Getty Images)
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8. University of... Current Value: $89 million
Two-Year Change in Value: 59 percent
Football Profit: $37 million
Conference: SEC
Head Coach: Bobby Petrino
The Razorbacks experienced 59 percent growth in value since 2009, easily the highest of any team. This growth was the result of increased ticket prices, a new seating equity program, an appearance in last year's Sugar Bowl, and the reintroduction of the "Southwest Classic" rivalry game against Texas A&M. (Getty Images)
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7. University of... Current Value: $90 million
Two-Year Change in Value: 7 percent
Football Profit: $53 million
Conference: SEC
Head Coach: Mark Richt
Georgia's football profit of $53 million is good for third-highest on our list and best in the SEC. (Getty Images)
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6. University of... Current Value: $93 million
Two-Year Change in Value: 1 percent
Football Profit: $45 million
Conference: SEC
Head Coach: Nick Saban
The Crimson Tide's football revenue of $77 million was the second-highest on our list, and the Athletic Department contributed $6.5 million to academic programs last year. (Getty Images)
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5. University of... Current Value: $94 million
Two-Year Change in Value: 15 percent
Football Profit: $47 million
Conference: Big Ten
Head Coach: Brady Hoke
The Wolverines saw a 15 percent increase in team value since 2009, which was mostly influenced by Michigan Athletics' academic funding. Michigan contributed more to football scholarships than any other public university on our list. (Getty Images)
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4. Louisiana Sta... Current Value: $96 million
Two-Year Change in Value: 12 percent
Football Profit: $47 million
Conference: SEC
Head Coach: Les Miles
The local economic impact of LSU's home games has helped secure their place as the SEC's most valuable team. The Tigers generated $8.5 million in local spending for each of their seven home games. (Getty Images)
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3. Pennsylvania ... Current Value: $100 million
Two-Year Change in Value: 1 percent
Football Profit: $53 million
Conference: Big Ten
Head Coach: Tom Bradley*
Penn State joined Texas as the only two teams able to generate more than $50 million for their respective athletic departments. (Getty Images)
* Tom Bradley replaced Joe Paterno during 2011 season.
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2. University of... Current Value: $112 million
Two-Year Change in Value: 4 percent
Football Profit: $47 million
Conference: Independent
Head Coach: Brian Kelly
Notre Dame was the only school able to generate more than $10 million in additional spending per home game last season. (Getty Images)
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1. University of... Current Value: $129 million
Two-Year Change in Value: 8 percent
Football Profit: $71 million
Conference: Big 12
Head Coach: Mack Brown
Texas football generated $65 million for its Athletic Department, $15 million more than any other school. That athletic value helped offset the fact that the Longhorns didn't make a bowl game last season. (Getty Images)
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