Forbes.com: College Football's Most Valuable Teams
1. University of Texas Longhorns
Two-Year Change in Value: 8 percent
Football Profit: $71 million
Conference: Big 12
Head Coach: Mack Brown
Texas football generated $65 million for its Athletic Department, $15 million more than any other school. That athletic value helped offset the fact that the Longhorns didn't make a bowl game last season. (Getty Images)
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