4. 'Here It Goes Again'
While it wasn’t OK Go’s first clip to go viral – that honor goes to the backyard dance video for “A Million Ways” – the treadmill dance routine of “Here It Goes Again” sealed the band’s reputation as masters of the low budget hit. The single-shot video – which took 17 attempts to perfect – also won a Grammy for Best Short Form Music Video in 2007. —Jeff Royer
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