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With its moving walls, mammoth cockroaches and bleeding couches, the video for Jamiroquai’s 1997 dance-funk hit brought the British band fame (albeit fleeting) on both sides of the pond. Singer Jay Kay brought his dance moves and stylish hat to the 1997 VMAs, where he recreated the video live and took home the awards for Breakthrough Video and Video of the Year. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
Top 10 Groundbre...Andy Grammer recently took home the O Music Awards prize for the year’s Most Innovative Music Video for the Raine Wilson-assisted “Keep Your Head Up.” That raises two questions. First, who is Andy Grammer? (Answer: A Calif. singer-songwriter whose debut album comes out in June.) And second, which music videos are the most groundbreaking of all time? See the countdown here.
By Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
10. 'Video Kille...The Buggles’ video for their 1979 debut single may not have been a visual stunner, but when it aired as the first video ever played on MTV (on August 1, 1981 at 12:01 a.m.) it marked the beginning of an era. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
9. 'Buddy Holly'Weezer cemented their status as one of the 1990s’ greatest bands with this inventive “Happy Days”-themed video, which splices show footage with scenes of the band performing on the set of Arnold’s Drive-In, a cameo by Al Molinaro and a cleverly spun dance routine by the Fonz. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
8. 'You Might Th...The Cars made stalking fun with this cheeky video, which took home the Video of the Year award at the inaugural MTV Video Music Awards in 1984. The band was one of the first to employ computer graphics in a video, turning singer Ric Ocasek into a tube of lipstick, the Robot Monster and the now-iconic fly. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
7. 'Virtual Insa...With its moving walls, mammoth cockroaches and bleeding couches, the video for Jamiroquai’s 1997 dance-funk hit brought the British band fame (albeit fleeting) on both sides of the pond. Singer Jay Kay brought his dance moves and stylish hat to the 1997 VMAs, where he recreated the video live and took home the awards for Breakthrough Video and Video of the Year. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
6. 'Money for No...Despite Mark Knopfler’s concerns that a video would tarnish his band’s reputation, Dire Straits got a major boost for this innovative clip, which combined computer-generated images with partially rotoscoped animation of the band’s clothing. The video, which features a young Sting singing the phrase “I want my MTV,” took home the Video of the Year award at the 1986 VMAs. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
5. 'Take on Me'Like Dire Straits, A-ha used rotoscoping to combine live-action footage with pencil-sketch animation, yielding one of the biggest videos of the 1980s and launching the Norwegian band to superstardom. Approximately 3,000 frames of live-action footage were traced over to bring the illustrated version of singer Morten Harket to life. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
4. 'Here It Goes...While it wasn’t OK Go’s first clip to go viral – that honor goes to the backyard dance video for “A Million Ways” – the treadmill dance routine of “Here It Goes Again” sealed the band’s reputation as masters of the low budget hit. The single-shot video – which took 17 attempts to perfect – also won a Grammy for Best Short Form Music Video in 2007. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
3. 'Sledgehammer...Peter Gabriel’s surreal dreamscape of claymation and stop-motion animation was the breaking point in the former Genesis singer’s solo career. The video won nine awards at the 1987 VMAs (a record that still stands today) and was named by MTV as its most played music video. Gabriel paid the price for his success; he reportedly spent 16 hours under a sheet of glass while the video was shot frame by frame. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
2. 'Like a Praye...With a dubious use of religious imagery attention that even managed to get the attention of the Vatican, Madonna’s 1989 video was a crash-course for the music industry in the powerful commercial force of controversy. From the singer’s stigmata to burning crosses, “Like a Prayer” shook the music world and lifted Madonna from a pop star to a global artistic force. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
1. 'Thriller'Merging the still-burgeoning video format with narrative filmmaking, Michael Jackson’s 14-minute masterpiece “Thriller” redefined the possibilities of the music video medium. Nearly every aspect of the mini-musical is museum-worthy, from MJ’s red leather getup to the legendary zombie dance routine. “Thriller” was named the Greatest Video by VH1 and the Greatest Video Ever Made by MTV, and helped to turn Michael Jackson into the decade’s biggest pop star. —Jeff Royer
The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.
