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The Worst Trademark Attempts

Nintendo - It's On Like Donkey Kong

Nintendo has recently applied to trademark the phrase “It’s on like Donkey Kong.” Interestingly enough, the phrase has existed since at least 1992, when rapper Ice Cube used it as the opening line in his song “Now I Gotta Wet’cha.” The company has announced that it is applying for the trademark “in honor” of the upcoming release of its new game Donkey Kong Country Returns although the phrase has not appeared in any Donkey Kong games and there is little evidence to support the idea that Nintendo originated it.

(AP Photo/Shuji Kajiyama)

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