Parent company: Coca-Cola
Pct. change in gallons sold: -22 percent
Gallons sold 2001: 3,044
Gallons sold 2010: 2,386
Soon after it was first introduced by John Stith Pemberton in Atlanta in 1886, Coca-Cola became an American favorite. From 1899 until 1920 the number of bottlers grew from two to more than 1,000 nationwide. However, the last decade has seen the amount of Coca-Cola Classic consumed decrease significantly. Customers have turned to a number of similar alternatives to meet their specific preferences, including Diet Coke, Coke Zero, and Coca-Cola Cherry.
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