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DailyFinance: Hidden Meanings in 12 Popular Logos


In 1908, in Berne, Switzerland, Theodore Tobler and Emil Baumann (Tobler's cousin), developed a unique chocolate, consisting of a special recipe and a triangular shape. But it wasn't until 1970 that the Matterhorn mountain image appeared on the packaging for the first time. Today there is a bear (symbol of the city of Berne, where Toblerone is produced) hidden in the modern version of the Matterhorn mountain logo.

(Photo: Toblerone)

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