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24/7 Wall St.: America's Favorite Beers

8. Beck’s

Dollar sales: $73,672,420
Change in dollar sales from a year ago: +2.67 percent
Case sales: 2,656,154
Avg. price per case: $27.74

Beck’s sales are significantly lower than fellow European brew Heineken’s. Beck’s dollar sales were about one-eighth that of Heineken in the 52 weeks ending April 15, 2012. Its case sales were slightly more than one-eighth the number of cases Heineken sold over that same period. Despite these relatively low sales, the Beck’s brand is stronger than Heineken’s in the eyes of Americans.
(AP Photo/Joerg Sarbach)

More From 24/7 Wall Street:
Cars Americans Won’t Buy
The Eight Beers Americans No Longer Drink
America’s Happiest States



The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.

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