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Forbes: The Comeback Brands of 2013

The GOP

The GOP's recent presidential loss will likely catalyze a reinvention, says Karen Post, author of Brand Turnaround. She believes Republicans will spend 2013 trying to reach both younger and minority voters by ramping up social media efforts and recruiting new, diverse spokespeople.

(Daniel Acker/Bloomberg via Getty Images)

More from Forbes:
The Retailers That Have the Most to Gain — or Lose — This Holiday Season
Holiday Gift Hits and Misses
Nine New Products That Triumphed — and Flopped — in 2012



The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.

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