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6. Shoppers Are More Likely to Use a Mobile Wallet App

Smartphones have quickly climbed their way to the top of the gadget hierarchy, replacing cameras, GPS units, and even portable gaming consoles. Pretty soon, they could also replace your wallet. Google Wallet, Square, and LevelUp are just a few smartphone apps designed to make payment transactions easier for consumers this Black Friday. In most cases, shoppers just scan the screen of a smartphone and payment for goods is deducted from a linked bank account.

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The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.

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