Come here often? Make XFINITY.com your homepage » close

close

Your XFINITY Connect session has timed out due to inactivity. Click here to go back close

TheDailyBeast.com: Failed Celebrity Endorsements

The Situation and A&F

With celebrity often come expensive gifts and swanky brand endorsements, but in the case of the cast of "Jersey Shore," Abercrombie and Fitch is begging—nearly pleading—that they stop wearing its line. The apparel retailer is offering Mike “The Situation” Sorrentino, a cast member famous for excessive partying, drinking, and promiscuity, a “substantial payment” to wear just about anything else. “We are deeply concerned that Mr. Sorrentino’s association with our brand could cause significant damage to our image,” an A and F spokesman said in a statement. “We understand that the show is for entertainment purposes, but believe this association is contrary to the aspirational nature of our brand, and may be distressing to many of our fans.”

(AP Photo/Charles Sykes/AP Photo/Nam Y. Huh)


See the Full Story at The Daily Beast
DailyBeast




The opinions expressed are solely those of the author and do not necessarily reflect the views of Comcast.

Ad Info - Ad Feedback

Ad Info - Ad Feedback

Loading...