Oprah Vs. Nielsen: Why Her Tweet Was So Very, Very Shocking
TV networks can advertise, promote, and tweet endlessly in hopes of drawing ratings.
Posts Tagged Nielsen
Oprah’s Tweet for Ratings Runs Afoul of Nielsen Rules
An unusual Tweet from Oprah Winfrey’s Twitter account — in which she seemed to beg for viewers — violated Nielsen rules.
Nielsen: 56 Million Watch Obama’s Bin Laden Speech
NEW YORK — Despite the late hour in the East, President Obama‘s speech announcing the death of Osama bin Laden had an audience of 56.5 million viewers. The Nielsen Co…. More
Strong Ratings for Leno’s Return to Late-Night
NEW YORK — After a smashing return, Jay Leno appears headed to a battle with David Letterman for late-night television supremacy. The Nielsen Co. says Leno averaged 5.6 million viewers… More
Report: CNN Developing New Morning Show
CNN might soon be providing viewers with a little opinion to go with their breakfast as the news network is developing a new morning show pilot which includes “dueling political… More
Oscars Ratings: Best In Five Years
NEW YORK — Early indications are that an Academy Awards telecast where ‘The Hurt Locker‘ topped the popular ‘Avatar‘ for best picture was popular with viewers. The Nielsen Co.’s overnight… More
Nielsen: Viewers Welcomed Leno Back to ‘Tonight’
By FRAZIER MOORE AP Television Writer NEW YORK — Nielsen says Jay Leno got a warm welcome from viewers with his return on Monday to ‘The Tonight Show.’ Preliminary Nielsen… More
Fringe Gets Picked Up & Moves, Americans Watching More TV, The Hills Are Back
Here’s your morning news round-up: Good morning! Fringe is moving production to Canada AND was picked up for a second season. Why the sudden move? Warner Bros. says because of… More
