CBS announced Friday the winner of the first-ever male model search for “The Price Is Right.”

Rob Wilson, come on down!

Hunky Rob Wilson of Boston, MA, has won a week-long gig as the first male model to appear on the longest-running game show in TV history, currently hosted by Drew Carey.

He was voted the winner by viewers in the online contest, beating out hundreds of hopefuls and topping fellow finalists Nick Denbeigh of Spokane, WA, and Clint Brink of Yorba Linda, CA.

Look for Wilson showing off the showcase showdowns (and his abs) beginning on Monday, Oct. 15.

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