Kurt Sutter, creator of FX’s popular drama series “Sons of Anarchy,” is taking on his own fans, literally.
The executive producer issued a challenge for the premiere of season five of the series. In his blog, he told readers that if the season five premiere starts the new season with a ratings bump over season four in either viewers 18-49 or total viewers, he will select four of his Twitter followers from the U.S. to bring in to Los Angeles where they will watch an episode with him.
Here’s part of what he wrote:
“Shows begin to lose viewers in later seasons and with more and more people watching the show through, you know… questionable means, it’s hard to get people in front of a television these days. Destination TV is becoming a thing of the past. Especially if you have a Nielsen box in your homes.
So in SEASON FIVE the challenge is simple: ANY PERCENTAGE of a bump in 18-49 or household viewers and I pick… let’s say FOUR viewers to come to Los Angeles and watch an episode of SOA with me, the cast and a few of my closest birds. We’ll fly you out, put you up and turn you on. We’ll also include your visit in the season 5 DVD additional content FAN APPRECIATION CHALLENGE.
So pass it on to the cyber-universe and all orbiting bodies with Nielsen boxes — watch September 11th.”
The new season begins on Sept. 11 on FX and will feature the likes of Ashley Tisdale, Jimmy Smits and comedian Joel McHale in roles this season.