CBS Sitcom ‘$#*! My Dad Says’ Faces Language Problem

by | July 30, 2010 at 10:12 AM | Fall TV Preview 2010, TV News

William Shatner stars in a new CBS sitcom.  (CBS)

William Shatner stars in a new CBS sitcom. (CBS)


The new CBS sitcom ‘$#*! My Dad Says,’ which stars William Shatner, has an obvious language problem. But executive producer Max Mutchnick (‘Will & Grace’) is well aware that TV has standards and practices that prohibit using the kind of words that are common on the Twitter page and website that inspired the show, and he’s fine with that.

“It’s not something you can do in the medium,” he explained during a panel discussion about his show for TV critics gathered in Los Angeles. “So you always find ways to use other words. It’s kind of the joy of being in the writing room and finding different ways to say things that you know can be said very easily and coarsely, you know, when you’re out on the street.”

Well said, Max!

Yet his show’s star made an impassioned plea for the S-word. “Do you know what I wish?” Shatner asked. “I wish they would call it s–t. I’ve got grandchildren. I brought up three girls. They’ve all got kids. Okay? And you say ‘Boopy doo-doo, you’ve got to make poo-poo. Come on. Make poo-poo in the toilet.’ Eventually,’poo-poo’ becomes ‘s–t.’ The word ‘s—t’ is around us. It isn’t a terrible term. It’s a natural function. Why are we pussyfooting?”

How did Mutchnick respond? Like a typical executive producer dealing with his star, he said, “Yeah. I couldn’t agree more.”

Hey Max, WTF (why the flip-flop)?

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Watch the preview? What do you think about this debate? More importantly, what do you think about the show, hit or miss?