Interest-Based Advertising

Our sites enable cookies and other technologies that comply with the DAA's AdChoices program (see our Cookie Notice). For more information or to opt out of receiving targeted advertising from participating third-party advertisers, click on the Ad Choices icon below. After you opt out, you will still see advertisements, but they may not be as relevant to you.

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Other video content partners may present customized ads based on information they collect through their own pixels, cookies, and other technologies. These ads may appear in videos you watch in a content provider's video player or elsewhere on Xfinity websites, applications, or platforms. These companies collect and use information under their own privacy policies. More information about these companies, their privacy policies, and the opt-outs they offer can be found here:


Content providers that serve ads on the Comcast Web Services


Political Ads and The Comcast Political Ads Archive


Some of the interest-based ads you see may be served based on inferences the advertiser makes about your political beliefs or activities. If you opt out of interest-based advertising above, you will no longer see these ads from our business partners. You may also opt out of the ads we serve directly by visiting the Xfinity Preference Center and opting out of Digital Advertising and Video Advertising. Click here to access Comcast’s political advertising archive. The archive contains information about advertisements distributed on Comcast’s platforms that are about elections or issues of local, state, or national importance. If you have any questions about political advertising, please contact us at effectv_inquiry@comcast.com or 888-877-9799. Please provide your contact information (advertiser name, address, contact person, phone number and email address).


Mobile Settings: You may manage the collection of information for personalized advertising purposes in mobile apps via the device's settings, including managing the collection of location data.


Cross-Device Tracking: If you would like to opt out of browser-based cross-device tracking for advertising purposes, you may do so by opting out using the various methods described above. You must opt out separately on each device and each browser that you use. For more information about cross-device matching, please visit the Network Advertising Initiative or the Digital Advertising Alliance. If you opt out of cross-device tracking for advertising purposes, we may still conduct cross-device tracking for other purposes, such as analytics.


Choose whether some of the ads we provide on our websites and mobile apps are personalized based on your interests. Visit Manage Preferences